Our History

While working within a business unit of a large media company, Mike McNamara began mentoring a talented TV news correspondent and producer that was faced with several career challenges ahead. Over the next few years, Mike was exposed to the day-today operations of the broadcast TV news business, an industry which he quickly learned was headed for extreme channel disruption and eventually, contraction and consolidation.

In June 2016, Mike launched TalentBlvd believing that talent management practices were changing forever. Today the TalentBlvd community focuses on helping multimedia journalists develop timeless lifetime skill sets and thrive amid industry chaos. The goal is to facilitate a community of personalized services that allows media companies and talent to reach each other at a fraction of the cost of traditional industry consultants, recruiters, and agents

The company is guided by a team of media and business professionals who provide leadership and insights into trends and best practices. TalentBlvd offers tiered services starting with free profile listings for all who wish to be showcased. For a small monthly fee, clients will have full access to the site resources, tools, job board, and premium blog content. Retained platinum clients receive one-on-one coaching to improve their on-camera performance and make exceptional demo reels and resumes. We then assist clients to get pitched across all 210 markets in the US.

Senior Client Talent Advisors and Mentors

Senior Talent Mentors

Sharon Reed
Sharon Reed

Senior Talent Mentor

Cristina Mendonsa
Cristina Mendonsa

Senior Talent Mentor

Palmira Perez-Najarian
Palmira Perez-Najarian

Senior Talent Mentor

Ana Patricia Candiani
Ana Patricia Candiani

Senior Talent Mentor

Jonathan McCall
Jonathan McCall

Senior Talent Mentor

Stephanie Gorin
Stephanie Gorin

Senior Talent Mentor

Kimberly Holmes
Kimberly Holmes

Senior Talent Mentor

Heidi Goitia
Heidi Goitia

Senior Talent Mentor

Myrna Brown
Myrna Brown

Senior Talent Mentor

Senior Talent Coaches

Shannon Campbell
Shannon Campbell

Senior Talent Coaches (Stylist)

Katy Temple
Katy Temple

Senior Talent Coaches (On-Camera Presentation)

Marketing

Joyce Cortez
Joyce Cortez

Digital Marketing Coordinator

Board Advisors

Jim Doty
Jim Doty

Board Advisors

Tiffani Lupenski
Tiffani Lupenski

Board Advisors

Founder / President

Founder/CEO Mike McNamara:

Mike McNamara has held C-Suite, Executive and Senior Sales, Marketing, Business Development, and General Management roles with Equifax, Cox Enterprises, WW Grainger, and Federal-Mogul Corporation. Mike has led sales, service, and operations organizations of over 1,500 associates and accountable for P&L responsibility of more than $500M.

Dedicated to giving back, Mike formed The MBAR Group in 2009 providing pro bono career and business consulting services. His consulting engagements have taken him into network TV studios, 17-time world champion NBA locker room, auto parts stores in South Africa, 1,200 feet below the surface in a working lead mine, and into an operating room in the organ transplant industry.

Today as founder and CEO of TalentBlvd, he coaches several high-profile business and media personalities from Fox News, Fox Sports, CNN, CBS News, NBCUniversal, Telemundo, Univision, ESPN, Disney, TEGNA, Scripps, Hearst, Nexstar, Sinclair, Cox/Apollo, and Spectrum. Time permitting, Mike also holds advisory board positions guiding multimedia and small business startups.

Mike earned his MBA from the Kellogg School of Management, Northwestern University and holds a Bachelor of Science degree from Michigan State University. He is a past chapter President of the American Marketing Association. Mike and family split time between their adopted state of Missouri and family home in NW Michigan where their philanthropic causes have included community care organizations The Kingdom House – St Louis, BACN in Benzonia, MI., and Samaritan’s Purse, Boone NC